Dash Financial Launches Next Gen Order Visualization Technology System

Buyside traders who want to know how their orders are being handled and executed are getting a new desktop technology that will let them actually see potential and actual trades with their own eyes.

The technology or system, dubbed Dash360, is designed to increase both buyside and sellside order transparency and aid in measuring execution performance, something buyside traders have been clamoring for over the last several years. The system is real-time – giving traders instant analysis and solutions aiding in their order routing and execution decisions.

Dash360 is a web-delivered HTML5 dashboard that features a first of its kind, Order Visualizer that uses animation to visualize order routing decisions and the resulting best execution performance, according to Dash Financial.

Our proprietary data visualization techniques augment the data provided with a visually compelling and intuitive analytics dashboard empowering the buy-side to discern how their orders behave in real-time, said Peter Maragos, co-founder and CEO of Dash. Dash360 redefines transparency in the US equity and options markets and delivers our clients instant insight into every aspect of their order from start to finish.

The new dashboard shows all aspects of the order lifecycle in visualized and non-visualized data formats including routing information, execution detail, order-book detail at every step, venue analysis and exchange reconciliation. Dash360 also features a widget based cockpit that pushes users a suite of summary analytics and graphics to the user via desktop, tablet or handheld in real-time.