InfoReach Offers Budget EMS

Traders Magazine, October 2011

John D'Antona Jr.

Chicago-based vendor InfoReach is bringing a cheaper execution management system to the market.

The new system, Prelude, is targeted at traders who do not require a fully customizable EMS system. Prelude provides basic functionality at a lower cost than the company's flagship trade management system, said InfoReach chief executive Allen Zaydlin.

"Prelude is the answer for traders and brokers alike who want to reduce trading system costs without sacrificing capabilities or performance," Zaydlin said. "It is a hosted EMS that has most of the functionality of our 'full' trade management system, but does not allow programming of traders' own algorithms and unbundles configuration services."

Zaydlin said by eliminating the amount of support and customization a higher-end system requires per trader, InfoReach is able to deliver Prelude on a lower fees basis.

Prelude offers users many popular execution algorithms and also provides access to more than 500 algorithms from nearly 40 brokers.

Also, Prelude is a shared deployment setup for multiple firms, unlike the full-service TMS, where each firm gets its own dedicated deployment.

Prelude was launched in June and currently has five users.

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• Brokerage
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