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March 18, 2010

Frucher Looks to Save N.Y. OTB

By John D'Antona Jr.

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  • Frucher Looks to Save N.Y. OTB
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They both draw a crowd of local bettors. They're both quasi public service operations. And they've both needed a helping hand at one time or the other.

Meyer "Sandy" Frucher

The Philadelphia Stock Exchange and New York State's Off-Track Betting (OTB) operation share a lot in common. Now they both have the distinction of having been run by Meyer "Sandy" Frucher. The long-time head of one of the country's largest options exchanges is now running a flailing OTB. Like the Philly, the 40-year old OTB now needs a helping hand. It is running out of money and could close its doors as early as this month.

The problems facing the Philly in 1998 when Frucher took the helm were not so dire, but the exchange was lagging behind competitors technologically and suffering reduced trading volumes.

From 1998 until 2008, Frucher oversaw the conversion of the floor-based exchange into a profitable electronically driven marketplace. The result was the sale of PHLX to Nasdaq OMX for $690 million in July 2008.

While he is still nominally employed by Nasdaq OMX as vice chairman, he was recruited to OTB as chief executive officer last September--and now he has less than a month left to save it.

His current turnaround is far more complex and involves changing OTB's charter via legislation, an underwriting and concessions from unions.

Frucher said OTB's future rests in changing its mandated revenue payout system--moving OTB first in the payment stream and paying out based on net revenue, not the gross amount, or what bettors wager. A bill is in the process of being introduced to the New York Legislature requesting a change in the payment scheme, as well as other changes to state racing laws.

If the legislature doesn't act quickly, OTB--which, according to Frucher, has $95 million in outstanding debt--will close its doors by the end of March.

In 2008, OTB took in almost $1 billion in gross wagers in 2008, but after gamblers collected their winnings, only $245 million remained. Then it paid out another $129 million before receiving any money itself--leaving OTB with $116 million to cover $134 million in operating expenses, or a loss of $18 million.

"You can't get anywhere without changing this structural payment system and moving to net from gross," Frucher said. If the revenue stream is not changed, then a turnaround likely will be impossible.

And the stakes are high. Shutting down OTB, which has provided $4 billion in revenues to the state over its lifetime, would cost upward of $700 million dollars and result in 35,000 to 70,000 jobs lost.

The same way he brought technology into PHLX and opened up the marketplace to a whole new group of traders, Frucher thinks technology can introduce a whole new generation of clients to OTB.