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January 1, 2001

A New Beantown Bridge

By Staff Reports

In a drive to build more customer loy alty, Bridge Trading Company, a division of financial information services giant, Bridge Information Systems, has opened a three-person trading post in Boston.

"Our goal is to support our customers in a way that allows them to use our [Bridge terminals] and the information they provide to their best and fullest capability," according to Jim Yonack, the head of the new trading desk.

In addition to Yonchak, who joined the firm as vice president of equity trading from Boston-based Ward, Conary and Murphy, the desk also includes Bobby Keane, an institutional sales executive, and Chris Story, a trading assistant. Bridge Trading Company has desks in four other locations, including its St. Louis base, as well as Chicago, London and Hong Kong.

Value Added

Yonchak said the Boston desk is "providing a value-added service to our existing client base" in the area. Yonchak said the firm will consider adding more staff in Boston in line with business conditions and trading commissions.